“On The B-eat!”

Charity Event Video

Vivid were asked if we would like to get involved and produce a charity event video for eating disorder charity B-eat. The event was organised by Greater Manchester Police. It was in honour of Emma Egerton, who’s father John is a Chief Inspector for GMP.

Tragically Emma died of a combination of a nut allergy and Bulimia, in November 2010. Since her death John and Emma’s family and friends have raised both funds and awareness for B-eat.

A few eating disorder facts.

A night with the Stars

So it was time for the GMP staff to swap their uniforms for high fashion. They were even joined by stars from Coronation Street and cricketers from Lancashire Cricket Club.

Coronation Street’s Brooke Vincent and Ellie-Louise Leach

The event itself was a great success raising £1000’s, through ticket sales, raffle and donations. Many companies got involved, providing a host of resources for the event. The event was hosted by BBC Radio Manchester presenter Becky Want. Local clothing retailers large & small gave their time and clothes for the fashion show.

Emma’s friends modelling on the night.

Final Thoughts

It was a great pleasure for Vivid to be involved in the ‘On The BEAT’ event, and we would encourage everyone to please visit the BEAT website to find out more about the wonderful work they do.

We had great fun making the film, and we met some great people. We wanted to produce a video that captured both the atmosphere of the event, but also remembered why the event took place. It important to remember this charity is doing amazing work helping people up and down the country. It must of been a difficult night for Emma’s family and friends. They all showed how important Emma was to them.

If you would like to find out more about our video production service, please visit our overall video production page.