PRODUCT DEMONSTRATION VIDEO PRODUCTION
“Don’t remonstrate, demonstrate your product using video”
Our Video Service
Product demonstration videos are a very powerful sales tool, which has a great return on investment. Let Vivid produce a simple video that can explain what the product is, actually show it working and the stages of the application. The potential client/viewer will have an a greater understanding of the product and it’s benefits, this will directly lead to an increase in sales.
The product demonstration video would then sit on your website and act as a 24/7 sales tool, sitting directly next to the purchase button. To find out more about about our video service, please click on our blog product demonstration video – the lowdown.
Product Demonstration Video Benefits
- Quickly and effectively demonstrates the product in action
- Greater customer understanding of product application, will lead to an increase in sales
- Showcases feature and benefits
- Can be sent across the world and can be easily converted into the host country language
- Used on YouTube, a product demo can push clients to the website and makes it easier to share.
Our Product Demo Videos
Product Demo Video Case Study
Sunjunkie Spraytan Demonstration
Objective
Sunjunkie is a leading supplier of tanning products. The objective was to provide a high quality product demonstration video of their products and to demonstrate the actual professional spray tan process.
Method
With the client mapping out the process, it was up to Vivid to work out how to shoot the video. Shot in our old video studio over a 2-day period, we hired a model and an actual beauty therapist to provide an authentic feel. We took delivery of the Sunjunkie booth and we were set for filming.
We used a 3-camera set-up to make sure that we had all the angles covered. Once the editing was complete, we advised Sunjunkie how to get the best out of their online promotion, whilst providing them instruction on how to use the video at trade shows.This video has been a massive success for Sunjunkie, as it is an authentic tutorial but at the same time showcases their products.
Results
- Wildly successful product video demonstration video with over 1 million views
- Great for sharing online
- Starts the conversation with potential customers
- Builds the Sunjunkie brand
- Still a powerful promotional tool, 5 years on.