A product video can clearly show the features, functions, materials used and its purpose, all within a minute. Video viewers are 64%-85% (source: kissmetrics) more likely to buy after watching a product video . That is a staggering increase, that can simply not be ignored. Your product video, can sit on your sales page and provide a compelling sales tool to reinforce the customers buying decision. It will then serve your sales platform for the life of the product. There are numerous promotional platforms that you can use. Please take a moment to think about how product videos could benefit your sales process. Vivid will produce a product video, working within the budget available. If you would like more information on product video production and promotion, please visit our main product video lowdown page.
Product Video Benefits
- Increases sales conversion
- Used across numerous off/online promotional platforms
- Gives potential customers a far greater understanding and insight into the product
- Increase dynamism of the website
- Great on social media platforms from a client and user perspective.
Our Product Videos
Product Video Case Study
Vonshef Product Video
VonShef is a leading supplier of premium kitchen appliances. The objective of the videos was to produce a series of practical product videos showing the features of the product and the product in use.
Working with the VonShef team, we formulated the look and feel for the proposed products. Vivid had to work within the guidelines for the redesigned brand and website and contributed our ideas to this process. As there was quite an extensive range we had to make sure every aspect of each product would be captured and explained via the video. Shot over 3 days, we worked with members of the VonShef team who knew the product and working from the storyboards and shot list, we captured it all. We then incorporated the new designs from the rebranding process and produced a series of practical but beautiful videos.
o Videos sit directly on their numerous sales channels
o 24/7 sales platform
o Utilises YouTube as a sales channel
o 35k (so far) views pushing sales enquires
o Used for the life of the product
What Designer Habitat have to say...
"I’m really impressed with the quality of the videos."
Mark Januszewski - VonShef